Advanced matching for the web enables advertisers to match Facebook users to pixel events, in cases where the pixel alone cannot perform the matching. Complete this course to learn about options, setup, troubleshooting and more.
This training can be taken by the advertiser and agency audience and also supports preparation for the Marketing Developer certification.
Please note that this video recording took place at the end of 2020.
To view the video, please make sure you are logged in, at the top right hand corner of the page.
[NOTE] The Facebook company is now Meta. While our company name is changing, we are continuing to offer the same products, including the Facebook app from Meta. Our Data Policy and Terms of Service remain in effect, and this name change does not affect how we use or share data. Learn more about Meta and our vision for the metaverse. https://www.facebook.com/terms.php
Test your Skills
Take the Practice Test below to test your skills.
Practice Test - Marketing Developer
Take this 20-question practice test to prepare for the Facebook Certified Marketing Developer Professional exam.