Explore ways to write briefs that inspire and guide agency teams to help improve campaign success. This workshop will give you the opportunity to practice writing strong business and campaign objectives, defining a target audience, writing key performance indicators and selecting appropriate deliverables. We will conclude with an activity to hone your new skills.
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Sept 16 | NORAM | EnglishThursday, Sep 16, 2021 at 2:00 PM to 3:00 PM EDT
Sep 28 | APAC | EnglishMonday, Sep 27, 2021 at 11:30 PM to 1:00 AM EDT
Oct 19 | APAC | EnglishMonday, Oct 18, 2021 at 7:30 PM to 9:00 PM EDT